Reframe how you approach fundraising, relate to donors, and your role as a storyteller in this latest offering from Expert Fundraising.
Free | On-Demand | 60-minutes
Launching April, 2026

“I know you’re committed to something, something that really moves you. I want you to be able to express that commitment in a way that will move your donors to act.”
Alex Morrison - Founder, Expert Fundraising
Fundraising isn’t about convincing someone to part with their money. It’s about revealing a shared vision for the future — and then having the courage to invite them into it.
That's what this course teaches you: How to discover alignment, instead of forcing persuasion, so your donors give with purpose.
You'll leave with:
A transformational three-part framework that makes million-dollar gifts possible
An understanding of the psychology of how donors decide to give
Opportunities to self reflect on your own relationship to fundraising, money, and power
Practices that will help you apply the lessons of the course to your own organization
What you can do right now to deepen your donors' engagement

Founder, Lead Trainer
Expert Fundraising
Alex has over 20 years of experience working with nonprofits and social benefit corporations to generate the impact and resources that produce inspiring, innovative outcomes for a just and regenerative world.
Alex has held all the key Director positions in non-profits, and understands a holistic approach to creating impact and raising money. He has personally raised over $100M through thousands of conversations with donors. His clients have gone on to raise over $80M, with a spike in their giving in the first two years of working with Alex.
"This program shifted my relationship with fundraising and money. I am now excited and energized by fundraising, meeting donors, and exploring our alignment for greater impact.”
- Anna Durward, previous student

EXPERT FUNDRAISING
Foundations of Donor Alignment
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